Hilary Roberts

A contract/fractional pharma industry Market Research Director, with decades of experience in both rare disease and large specialty markets. I help to:

  •  Address strategic guidance when full time hire not be available

  • Guide early launch planning decisions pre-Phase 3 data release

  • Provide strategic lens for market research combine with competitive intelligence

  • Augment existing activities in periods of high demand

 
 

I drive effective collaboration with cross functional business partners to gain the strategic perspective necessary to drive executive business decisions. My expertise is market research with HCPs and Patients, pricing/payer research and competitive intelligence. My vendor management skills are driven by succinct communication, collaborating to ensure each project provides value for money, timely delivery and clear direction.

Since starting 5sight consulting I have worked with a wide variety of companies: Insmed Inc (respiratory), Janssen PAH, Janssen Oncology, CymaBay (recently purchased by Gilead) and Jazz Pharmaceuticals.  See Hilary on LinkedIn

 

References & Recommendations:

  • “What makes Hilary unique is that she is not only able to conduct thorough research and complex analysis but also is able to communicate a large volume of information into straightforward, compelling results which help to guide company strategy.” Senior Marketing Director

  • “Ability to see the broader business context enables Hilary to drive for actionable insights using the most appropriate and innovative techniques. Her work at BioMarin really enabled us to understand and model physician, patient and caregiver opinion which lead to programs driving behavioral change.” V.P. Marketing

  • “Hilary's insight, knowledge and strong recommendations make a huge difference in developing brand strategy and tactics.  In rare diseases, uncovering sensitive issues and complex challenges can be difficult with both clinicians and patients. As a marketer, this is a skill I value highly."  Snr Marketing Director

  • “Hilary provided insights direct from our customers, both physicians and patients. Her research has been used across the company to help drive strategic decisions. She is an excellent collaborator and ensures all stakeholders understand implications of the recommendations.” Chief Scientific Officer

  • “Hilary thinks strategically, and also has a great deal of experience with all of the necessary hands-on aspects of planning, execution, and interpretation of customer insights”. SVP, Research & Consulting Firm